Tips & Articles

Visualizing Your Brand

Branding is an essential part of building the career you want. Your brand is derived from who you are, who you want to be, and who people perceive you to be. Creating a positive impression should reverberate through your actions, words, attitude, and attire. Your professional brand reflects who you are and what you do best.
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The Changing Face of IT: Where will you fit in?

The economy has triggered changes within the industry and going backward is not an option. The future of IT is forever changed. In this column Jennifer Hay tells us that "the only decisions to be made are where and how you will fit into this future."
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Five Best Practices for LinkedIn Profiles
In this article, I'll discuss the top 5 practices for creating a powerful LinkedIn profile that will get you noticed. Let's get right to it.
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Visualizing Your Brand

Branding is an essential part of building the career you want. Your brand is derived from who you are, who you want to be, and who people perceive you to be. Creating a positive impression should reverberate through your actions, words, attitude, and attire. Your professional brand reflects who you are and what you do best.
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LinkedIn Statistics You Can't Ignore

Published: April 2011
If you don't have a powerful LinkedIn profile and you are looking for new position, these numbers should scare you: 70% of recruiters use LinkedIn to find candidates.
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The Future of IT Careers for Mid-level Professionals and Executives

Published: www.ITBusinessEdge.com, December 2010
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Technical Careers: Not Just a Paycheck

Published: The Data Administration Newsletter (TDAN), September 2010
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Competing in the IT Job Market - Ten Best Practices for Technical Resumes
Published: The Data Administration Newsletter (TDAN), March 2009
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What's Your Story?
Creating Powerful Stories That Get Results
Published: The Data Administration Newsletter (TDAN) and WITI, June 2010
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Getting Back on a Technical Track
Practical tips to showcase your career development accomplishments.
Published: The Data Administration Newsletter (TDAN), March 2010
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Do More Than Personalize Your Resume, Humanize It

Advice for creating a resume that accurately portrays your skills, experience, interests and personality.
Published: The Data Administration Newsletter (TDAN), June 2009
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LinkedIn or LinkedOut: Creating Powerful Profiles for Technology Professionals

Explains how the job seeker’s world has changed and why traditional approaches to sending out resumes and networking have lost their impact.
Published: The Data Administration Newsletter (TDAN), December 2008
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The Role of a Good Business Analyst

Confusion in the meanings of business intelligence (BI) and data warehousing (DW) carries over to job titles. To create the perception of importance, BI or data warehousing is often included in a job title without regard to the actual job role. Nowhere is this more evident than the role of a business analyst.
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From Manualytics to Analytics

Written by Dave Wells
Manualytics? I guess it means analytics the hard way. The term (and the inspiration for this article) comes from my coworker and friend Jennifer Hay. On completion of an especially labor-intensive job to provide me with a handful of statistics, she suggested that "we really have to find a better way than manualytics."
Published: The Data Warehousing Institute (TDWI), July 2007. Republished August 2008
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Is BI Ready for Agile?

Written by Jennifer Hay
The team that formed to define the Agile Manifesto (www.agilemanifesto.org/) did so with such intensity of purpose that they identified the core principles of agile software development in only two days. Using the methods that make agile work so well, participants talked, shared, discussed, and collaborated. That these entrepreneurial leaders became of common mind epitomizes their commitment to the whole being stronger than the sum of its individual parts.
Published: The Data Warehousing Institute (TDWI)
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New Dimensions in Career Networking: Creating Your Visual Portfolio

By Jennifer Hay
A resume simply isn’t enough in a competitive job market. Getting your resume noticed is tough enough. Getting an interview is even harder. The internet offers networking opportunities – LinkedIn, Plaxo, etc. – but even they don’t seem to capture the attention that you need to get a foot in the door. So what does it take to get attention? In a highly visual, multi-media world, it makes sense that a visual portfolio of your abilities and accomplishments is at least part of the answer.
Published: The Data Resource Newsletter (tdan.com)
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